I believe many of the tributes to STEVE JOBS are right on. But all miss the point that he was perhaps the premier practioner reaching the level of genius of what used to be called “Industrial Design”!
Western Electric model 302 Telephone, found almost universally in the United States from 1937 until the introduction of touch-tone dialing, as the Family’s life was extended into the 1960s
Industrial design is a combination of applied art and applied science, whereby the aesthetics, ergonomics and usability of products may be improved for marketability and production. The role of an industrial designer is to create and execute design solutions towards problems of form, usability, physical ergonomics, marketing, brand development and sales.
The term “industrial design” is often attributed to the designer Joseph Claude Sinel in 1919 (although he himself denied it in later interviews) but the discipline predates that by at least a decade. Its origins lay in the industrialization of consumer products. For instance the Deutscher Werkbund, founded in 1907 and a precursor to the Bauhaus, was a state-sponsored effort to integrate traditional crafts and industrial mass-production techniques, to put Germany on a competitive footing with England and the United States.